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McDonald's creates a playground for adults

A new campaign publicitria McDonald's is turning children's adult … With a playground with a size suitable for adults in the middle of Sydney (Australia), the company can once again show that it can be startling in their aes Marketing See ovdeo here in TheTopTips:? Http:// www.youtube.com/watch?v=h2X9sOkumTk&feature=player_embedded

Branding – the more market irrationality

Martin Lindstrom, the creator of Buyology brought neurocincia concepts that can transform the branding as we know the trends and revealed that more marcaroa marketing communications in the next years. Buyology, the study that takes into account the neurocincia to deepen our knowledge about consumer buying decisions largely based on contedos unconscious. He said 85% of what we do happens in parts of our brain that novm awareness. That's why many market research so inadequate. Lindstrom said that was the second day of the Forum of HSM strategy.

Japanese researchers convert plastics back to Petroleum

An Invention is application simple and almost homely. The Japanese company Blest Corporation developed a machine that turns plastics in Petroleum. The relatively simple process: at the heated plastics melt and so condensed gases and vapors to return lquidos hydrocarbons such as gasoline, diesel or kerosene. The rate of efficiency of the process of 1kg of plastic for 1 liter of fuel. Ovdeo See where Akinori Ito, CEO of Invention Blest explains: http://www.youtube.com/ watch? v = R-Lg_kvLaAM player_embedded & feature = #!

Central Bank reports scenery presents positive for Brazil

The reports of the Central Bank of Brazil shows inflaoe drop in GDP growth – a combination that reveals a very good scenery very positive for Brazil over the next few 12 months. See the reports here: http://www4.bcb.gov.br/pec/GCI/PORT/readout/R20100820.pdf

Hebrew University of Jerusalm develops new techniques for fighting HIV

Scientists at the Hebrew University of Jerusalm alcanar an important step in the treatment of AIDS patients. Scientists in Israel say they have discovered a new way to eliminate CLUL infected with HIV, a process that causes the autodestruio CLUL contaminated. The new Technically affected in the no-CLUL infected. Current treatments only effective to prevent the replicon CLUL but acts in eliminao those infected. Scientists warn that only esto estgio eatcnica initial work has been tested in humans.

IT changes according to your business

Watch http://www.youtube.com/watch?v=8g2P7tvCiiM&feature=player_embedded Professor David Upton University of Oxford speaking of the need for IT systems that change according businesses.

Cartes Crtido of Brazil in Numbers

After cash, the cards (of crdit or dbit) soo primary means of payment in the country. Check the Numbers: – 7.13 cylinders transaction should be done this year 2010 – 230 operaia only held every second – 1.7 million of commercial establishments accept any type of card – onmero 628 million total cards in circulation in Brazil – 67% of Brazilians have some kind of card.

Global crisis and investments reduce carbon emissivity

The issuing houses the world's carbon dixido Caram 1.3 percent in 2009, from 31.5 tonnes in 2008 cylinders cylinders to 31.3 tonnes in the first Annual Decline in the decade, the institute said private German energy IWR may be renewed, based on official information and research own. It said the production of CO2 decreased because of the global Economic crisis and increased investment in the use of renovveis sources of energy for use in generation of energy, heating and transportation.

China coach who goes about designing cars

To combat the greenhouse effect, the poluioeo energy consumption, China showed the world an innovative coach who walks on the cars. According to The Huffington Post, the project also serves Chinese need to ease trnsito the increasingly catic. The coaches 3D, as it is called, is six meters wide, using a combination of electricity and solar energy and be able to reach speeds of 60 mph, with maximum of 1400 passengers load. bus straddling china photo


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